Starting today, we have a new flow chart for the Landing Page function. It’s now designed to flow smoothly through the entire sales process. We haven’t yet completed our work on it, but the basics are done and you can see it for yourself. Before today, when people went to the Landing Page, or the Home Page, they would have to click on the PLAY button and view the video slide show. After that, complete the form to sign up, then see the Confirmation Page telling then to check their email, after checking the email, they would have to click on the ACTIVATION LINK, and only THEN could they get into their account where they can see the 28-minute slide show that reveals the entire story about our business opportunity.
As of today, the process is streamlined. It goes like this:
Landing Page (video automatically starts playing) -----> 28-Minute Video Slide Show (video automatically starts playing) -----> Order Page
This graphic shows the more formal flow chart:
This process has been adopted in preparation for rolling out with mass marketing during the first half of 2011. There are millions and millions and MILLIONS of people in the USA alone that need to hear our message. The former process was designed for a personal one-on-one presentation and walk-through. This is designed for mass marketing, and takes inquiries and other hits to our home page and landing page, through the entire process automatically. This does NOT replace the personal attention Associates give to their prospects. But it DOES give all Associates a great new tool to use in their own marketing efforts. It’s designed primarily to capture name, phone and email from the marketing efforts of all Associates so they have more people on which to follow up.
As always, your comments, questions and suggestions are wanted and needed so please use the comment form on this blog.
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